April Top Producer – Sylvia Hefferon 
By Charlotte Top Producers |Apr 9, 2022

“Keep kissing frogs until you find a prince.”

Sylvia Hefferon of RE/MAX Executive

Written by Heather Pluard

Photos By Kelly Klemmensen Photography

“Keep kissing frogs until you find a prince.”

Like love, that aphorism can also apply to real estate. And REALTOR® Sylvia Hefferon uses it often to help her clients stay focused on finding a home that’s just right for them. With over 30 years of industry experience, Sylvia knows patience is a virtue, and perseverance is the key to today’s challenging market. 

“If you walk into a house, and it doesn’t feel right, walk away,” Sylvia says. “So many buyers are tempted to settle into today’s competitive market, but they shouldn’t. The right one will come along if they keep looking. I recently had a client who put in nine offers before having one accepted, but the ninth offer was on the best house! It will always work out if you do the right thing and put your client’s needs first.” 

Sylvia has helped thousands of clients buy and sell homes. First as a single agent, then as a broker/owner, and now as a top-producing agent at RE/MAX, where she has been an award-winner for the last 14 years. She has won Platinum, Chairman, and Titan awards for sales volume, the Five Star Professional Award as “Best in Client Satisfaction” every year since 2012, and she entered the RE/MAX Hall of Fame in the first year she was eligible for the honor. Sylvia is already on track for Diamond Club this year, which she also won in 2020 and 2021. 

“I grew up on a farm in Union County, getting up with the chickens and taking care of the cattle, so I’ve always worked hard,” Sylvia says. “Then I worked in social services for a hospital for a few years when I became a single mom after my divorce.” 

Sylvia moved to Charlotte and launched a full-time career in real estate even though interest rates were 17%. “I didn’t know a soul, but I’m a relationships kind of girl, and I’ve built my whole career on that. So I went to work for a Century 21 franchise, got on the phone, and just started calling people. After a few years, I decided to take over the Century 21 franchise.” 

Although Sylvia was a successful broker/owner, a breast-cancer diagnosis made her pivot. “Going through treatment gave me a different perspective on life,” she says. “My true love is bringing buyers and sellers together, not managing an office. So I sold the franchise in 2003, went back to the basics, and became a single agent at RE/MAX. There is so much joy in helping people find homes. Success to me is being happy with what you do, happy with your work, and happy with yourself.” 

Of course, selling $35 million last year is also a sign of Sylvia’s success. And this year, she and her daughter-in-law, Danielle Edwards, started Team Hefferon-Edwards together. “Danielle has been in real estate for a long time, but I met her through my son,” smiles Sylvia. “She has the same positive outlook on life and passion for real estate that I do, and we are building a team of like-minded agents who want to go out in the world and make a difference.” 

Today, Team Hefferon-Edwards includes three incredible full-time agents and Sylvia’s right-hand man, Noel Brown, who has been with her since the 2000s. “You don’t have to be related to be family,” Sylvia says. “My clients are like family to me, too. They know I’ve got their back no matter what, and I will take care of them. I’m not into this for a one transaction deal. I’m in it for a lifetime. Real estate is a relationship-based business, and when you start getting invited to family reunions, you know you have arrived!” 

Remarried in 1998 to her wonderful husband, Tom Hefferon, Sylvia loves spending time with her beautiful blended family, including three adult children, Tim Edwards, Ben Hefferon, and Samantha Peindl. Sylvia also has six amazing grandchildren! She also enjoys traveling. However, as an accomplished chef who attended Greenbriar’s cooking school, Sylvia’s favorite thing to do is entertain friends and family at home. “Presentation is everything,” she says. “And small details like warm plates can make a big difference. I love throwing a fun dinner party to relax after a week of staying calm, solving problems, and closing deals in real estate. It’s easy to sell a house, but it can be hard to get it closed. You have to be there the whole way for your clients without ever hitting the panic button. One of these days, I’m going to write a book with all my stories!”  

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